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OpenAlex: !!python/object/new:pyalex.api.Topic
{
   dictitems:
   "OpenAlex": {
     cited_by_count: 109687
     "cited_by_count": 165653,
     created_date: '2024-01-23'
     "created_date": "2024-01-23",
     description: This cluster of papers focuses on the concept of market-driven management,
     "description": "This cluster of papers focuses on the concept of market-driven management, exploring topics such as global competition, corporate responsibility, intangible assets, market orientation, brand equity, strategic marketing, corporate governance, sustainable development, innovation and imitation, and network culture.",
      exploring topics such as global competition, corporate responsibility, intangible
     "display_name": "Market-Driven Management and Global Competition",
      assets, market orientation, brand equity, strategic marketing, corporate governance,
     "domain": {
      sustainable development, innovation and imitation, and network culture.
       "id": "https://openalex.org/domains/2",
     display_name: Market-Driven Management and Global Competition
       "display_name": "Social Sciences"
     domain:
    },
       display_name: Social Sciences
    "field": {
      id: https://openalex.org/domains/2
       "id": "https://openalex.org/fields/14",
    field:
      "display_name": "Business, Management and Accounting"
       display_name: Business, Management and Accounting
    },
       id: https://openalex.org/fields/14
     "id": "https://openalex.org/T14477",
     id: https://openalex.org/T14477
     "ids": {
     ids:
       "openalex": "https://openalex.org/T14477",
       openalex: https://openalex.org/T14477
       "wikipedia": "https://en.wikipedia.org/wiki/Market-driven_management"
       wikipedia: https://en.wikipedia.org/wiki/Market-driven_management
     },
     keywords:
    "keywords": [
    - Global Networks
      "Global Networks",
    - Corporate Responsibility
      "Corporate Responsibility",
    - Intangible Assets
      "Intangible Assets",
    - Market Orientation
      "Market Orientation",
    - Brand Equity
      "Brand Equity",
    - Strategic Marketing
      "Strategic Marketing",
    - Corporate Governance
      "Corporate Governance",
    - Sustainable Development
      "Sustainable Development",
    - Innovation and Imitation
      "Innovation and Imitation",
    - Network Culture
      "Network Culture"
     siblings:
    ],
    - display_name: Consumer Behavior and Purchase Decision Making
     "siblings": [
       id: https://openalex.org/T14244
      {
    - display_name: Consumer Behavior in Brand Consumption and Identification
        "id": "https://openalex.org/T14244",
       id: https://openalex.org/T10145
        "display_name": "Consumer Behavior and Purchase Decision Making"
    - display_name: Customer Equity Management and Prediction
      },
       id: https://openalex.org/T12384
       {
    - display_name: Drivers and Impacts of Green Consumer Behavior
        "id": "https://openalex.org/T10145",
       id: https://openalex.org/T10880
        "display_name": "Consumer Behavior in Brand Consumption and Identification"
    - display_name: Economic Analysis of Retail and Marketing Strategies
      },
       id: https://openalex.org/T11161
       {
    - display_name: Evolution of Service-Dominant Logic in Marketing Science
        "id": "https://openalex.org/T12384",
       id: https://openalex.org/T11114
        "display_name": "Customer Equity Management and Prediction"
    - display_name: Historical Development of Branding and Marketing Strategies
       },
       id: https://openalex.org/T13025
      {
    - display_name: Impact of Digital Piracy on Creative Industries
        "id": "https://openalex.org/T10880",
       id: https://openalex.org/T11769
        "display_name": "Drivers and Impacts of Green Consumer Behavior"
    - display_name: Influence of Appearance Management Behavior in Consumer Choices
      },
       id: https://openalex.org/T13169
       {
    - display_name: Multilevel Marketing and Organizational Innovation
        "id": "https://openalex.org/T11161",
       id: https://openalex.org/T14373
        "display_name": "Economic Analysis of Retail and Marketing Strategies"
    - display_name: Role of Packaging Design in Consumer Behavior
       },
       id: https://openalex.org/T14055
      {
    - display_name: The Evolution of Integrated Marketing Communication
        "id": "https://openalex.org/T11114",
       id: https://openalex.org/T13355
        "display_name": "Evolution of Service-Dominant Logic in Marketing Science"
    - display_name: The Impact of Sharing Economy on Consumption
       },
       id: https://openalex.org/T12392
      {
    - display_name: Understanding Consumer Behavior in Retail Environments
        "id": "https://openalex.org/T13025",
       id: https://openalex.org/T11536
        "display_name": "Historical Development of Branding and Marketing Strategies"
     subfield:
       },
       display_name: Marketing
      {
      id: https://openalex.org/subfields/1406
        "id": "https://openalex.org/T11769",
     updated_date: '2024-05-20T05:09:08.994344'
        "display_name": "Impact of Digital Piracy on Creative Industries"
     works_count: 84650
       },
      {
        "id": "https://openalex.org/T13169",
        "display_name": "Influence of Appearance Management Behavior in Consumer Choices"
       },
      {
        "id": "https://openalex.org/T14373",
        "display_name": "Multilevel Marketing and Organizational Innovation"
       },
      {
        "id": "https://openalex.org/T14055",
        "display_name": "Role of Packaging Design in Consumer Behavior"
       },
      {
        "id": "https://openalex.org/T13355",
        "display_name": "The Evolution of Integrated Marketing Communication"
      },
       {
        "id": "https://openalex.org/T12392",
        "display_name": "The Impact of Sharing Economy on Consumption"
       },
      {
        "id": "https://openalex.org/T11536",
        "display_name": "Understanding Consumer Behavior in Retail Environments"
       }
    ],
     "subfield": {
       "id": "https://openalex.org/subfields/1406",
      "display_name": "Marketing"
     },
    "updated_date": "2024-08-19T06:01:04.799165",
     "works_count": 84902,
    "oa_id": "T14477"
  }
}

Latest revision as of 21:12, 12 September 2024

{

 "OpenAlex": {
   "cited_by_count": 165653,
   "created_date": "2024-01-23",
   "description": "This cluster of papers focuses on the concept of market-driven management, exploring topics such as global competition, corporate responsibility, intangible assets, market orientation, brand equity, strategic marketing, corporate governance, sustainable development, innovation and imitation, and network culture.",
   "display_name": "Market-Driven Management and Global Competition",
   "domain": {
     "id": "https://openalex.org/domains/2",
     "display_name": "Social Sciences"
   },
   "field": {
     "id": "https://openalex.org/fields/14",
     "display_name": "Business, Management and Accounting"
   },
   "id": "https://openalex.org/T14477",
   "ids": {
     "openalex": "https://openalex.org/T14477",
     "wikipedia": "https://en.wikipedia.org/wiki/Market-driven_management"
   },
   "keywords": [
     "Global Networks",
     "Corporate Responsibility",
     "Intangible Assets",
     "Market Orientation",
     "Brand Equity",
     "Strategic Marketing",
     "Corporate Governance",
     "Sustainable Development",
     "Innovation and Imitation",
     "Network Culture"
   ],
   "siblings": [
     {
       "id": "https://openalex.org/T14244",
       "display_name": "Consumer Behavior and Purchase Decision Making"
     },
     {
       "id": "https://openalex.org/T10145",
       "display_name": "Consumer Behavior in Brand Consumption and Identification"
     },
     {
       "id": "https://openalex.org/T12384",
       "display_name": "Customer Equity Management and Prediction"
     },
     {
       "id": "https://openalex.org/T10880",
       "display_name": "Drivers and Impacts of Green Consumer Behavior"
     },
     {
       "id": "https://openalex.org/T11161",
       "display_name": "Economic Analysis of Retail and Marketing Strategies"
     },
     {
       "id": "https://openalex.org/T11114",
       "display_name": "Evolution of Service-Dominant Logic in Marketing Science"
     },
     {
       "id": "https://openalex.org/T13025",
       "display_name": "Historical Development of Branding and Marketing Strategies"
     },
     {
       "id": "https://openalex.org/T11769",
       "display_name": "Impact of Digital Piracy on Creative Industries"
     },
     {
       "id": "https://openalex.org/T13169",
       "display_name": "Influence of Appearance Management Behavior in Consumer Choices"
     },
     {
       "id": "https://openalex.org/T14373",
       "display_name": "Multilevel Marketing and Organizational Innovation"
     },
     {
       "id": "https://openalex.org/T14055",
       "display_name": "Role of Packaging Design in Consumer Behavior"
     },
     {
       "id": "https://openalex.org/T13355",
       "display_name": "The Evolution of Integrated Marketing Communication"
     },
     {
       "id": "https://openalex.org/T12392",
       "display_name": "The Impact of Sharing Economy on Consumption"
     },
     {
       "id": "https://openalex.org/T11536",
       "display_name": "Understanding Consumer Behavior in Retail Environments"
     }
   ],
   "subfield": {
     "id": "https://openalex.org/subfields/1406",
     "display_name": "Marketing"
   },
   "updated_date": "2024-08-19T06:01:04.799165",
   "works_count": 84902,
   "oa_id": "T14477"
 }

}