Item talk:Q168911
From geokb
{
"OpenAlex": { "cited_by_count": 165653, "created_date": "2024-01-23", "description": "This cluster of papers focuses on the concept of market-driven management, exploring topics such as global competition, corporate responsibility, intangible assets, market orientation, brand equity, strategic marketing, corporate governance, sustainable development, innovation and imitation, and network culture.", "display_name": "Market-Driven Management and Global Competition", "domain": { "id": "https://openalex.org/domains/2", "display_name": "Social Sciences" }, "field": { "id": "https://openalex.org/fields/14", "display_name": "Business, Management and Accounting" }, "id": "https://openalex.org/T14477", "ids": { "openalex": "https://openalex.org/T14477", "wikipedia": "https://en.wikipedia.org/wiki/Market-driven_management" }, "keywords": [ "Global Networks", "Corporate Responsibility", "Intangible Assets", "Market Orientation", "Brand Equity", "Strategic Marketing", "Corporate Governance", "Sustainable Development", "Innovation and Imitation", "Network Culture" ], "siblings": [ { "id": "https://openalex.org/T14244", "display_name": "Consumer Behavior and Purchase Decision Making" }, { "id": "https://openalex.org/T10145", "display_name": "Consumer Behavior in Brand Consumption and Identification" }, { "id": "https://openalex.org/T12384", "display_name": "Customer Equity Management and Prediction" }, { "id": "https://openalex.org/T10880", "display_name": "Drivers and Impacts of Green Consumer Behavior" }, { "id": "https://openalex.org/T11161", "display_name": "Economic Analysis of Retail and Marketing Strategies" }, { "id": "https://openalex.org/T11114", "display_name": "Evolution of Service-Dominant Logic in Marketing Science" }, { "id": "https://openalex.org/T13025", "display_name": "Historical Development of Branding and Marketing Strategies" }, { "id": "https://openalex.org/T11769", "display_name": "Impact of Digital Piracy on Creative Industries" }, { "id": "https://openalex.org/T13169", "display_name": "Influence of Appearance Management Behavior in Consumer Choices" }, { "id": "https://openalex.org/T14373", "display_name": "Multilevel Marketing and Organizational Innovation" }, { "id": "https://openalex.org/T14055", "display_name": "Role of Packaging Design in Consumer Behavior" }, { "id": "https://openalex.org/T13355", "display_name": "The Evolution of Integrated Marketing Communication" }, { "id": "https://openalex.org/T12392", "display_name": "The Impact of Sharing Economy on Consumption" }, { "id": "https://openalex.org/T11536", "display_name": "Understanding Consumer Behavior in Retail Environments" } ], "subfield": { "id": "https://openalex.org/subfields/1406", "display_name": "Marketing" }, "updated_date": "2024-08-19T06:01:04.799165", "works_count": 84902, "oa_id": "T14477" }
}