{
"OpenAlex": {
"display_name": "Drivers and Impacts of Green Consumer Behavior",
"description": "This cluster of papers explores the drivers, impacts, and implications of green consumer behavior, environmental innovation, and sustainable business practices. It delves into topics such as corporate environmental strategy, green marketing, ethical consumption, and the influence of stakeholders on sustainability practices. The research also investigates the relationship between consumer behavior and environmental management, aiming to understand the motivations and barriers to green consumption.",
"keywords": [
"Green Consumption",
"Environmental Innovation",
"Sustainable Business",
"Consumer Behavior",
"Corporate Environmental Strategy",
"Green Marketing",
"Sustainability Practices",
"Eco-Innovation",
"Ethical Consumption",
"Environmental Management"
],
"ids": {
"openalex": "https://openalex.org/T10880",
"wikipedia": "https://en.wikipedia.org/wiki/Green_consumption"
},
"subfield": {
"id": "https://openalex.org/subfields/1406",
"display_name": "Marketing"
},
"field": {
"id": "https://openalex.org/fields/14",
"display_name": "Business, Management and Accounting"
},
"domain": {
"id": "https://openalex.org/domains/2",
"display_name": "Social Sciences"
},
"updated_date": "2024-08-12T05:52:50.645403",
"created_date": "2024-01-23",
"type": "topic",
"oa_id": "T10880",
"id": "https://openalex.org/T10880"
}
}